Launch a content blog
Start publishing without wrestling a clunky CMS. Fast, clean, and ready to write.
Tools that power the Launch a content blog stack
- 1Ghost
Sign up for Ghost Pro or self-host using their Docker image. Create your publication and customize the theme to match your brand. Set up your navigation menu with key pages like About and Contact. Ghost includes built-in SEO, social sharing, and membership features out of the box.
Open Ghost - 2Vercel
If using a headless setup with Ghost as a CMS, deploy a Next.js frontend to Vercel that fetches content via the Ghost Content API. Configure the GHOST_URL and GHOST_CONTENT_API_KEY environment variables in your Vercel project settings.
Open Vercel - 3Mailchimp
Create a Mailchimp audience for your blog subscribers. Use Ghost native Mailchimp integration under Settings > Integrations to automatically sync new members to your list. Set up a welcome email automation that sends when someone subscribes to your newsletter.
Open Mailchimp
Frequently asked questions
Costs depend on your scale. Most tools in this stack offer a free tier to start. Open the cost calculator on this page to estimate monthly cost based on your users and revenue.
This stack uses 3 tools: Sanity, Framer, Cloudinary. Each tool is picked to work well with the others and to cover a specific part of the workflow.
Yes. The stack is a recommended starting point. You can replace any tool with an alternative you already use. Check the setup guide first to confirm the integration points you'll need to rebuild.
Most makers finish the 3-step setup in under an hour. Creating accounts and connecting the first integration takes the most time.
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