Track MVP user behavior
See what your users actually do, not what you hope they do. Set up in an afternoon.
Categories: analytics, insights, mvp
Tools that power the Track MVP user behavior stack
Setup guide
- PostHog: Define a small set of product events and install PostHog with the appropriate environment configuration. Decide which data is necessary, configure applicable consent behavior, and exclude sensitive fields/pages before enabling session replay. Verify events and masking with a test session, then write down the measurement definitions. (Read official instructions)
- Hotjar: Check the current Hotjar/Contentsquare offering and choose it only if you need its qualitative tools in addition to your existing analytics. Configure applicable consent, masking and sensitive-page exclusions before recording. Inspect a test replay and confirm no passwords, payment details or private content are captured. (Read official instructions)
- Notion: Create a shared Notion workspace as your insights hub. Use a table or kanban board to log discoveries from PostHog funnels and Hotjar heatmaps. Tag each insight by severity and link it to a product decision or next action. (Open Notion instructions)
Check: A controlled session creates the intended events; sensitive values are masked or excluded, and one recorded insight links to a specific product decision.