Mailchimp pricing: plans, free tier & real monthly cost
Email marketing automation platform
Pricing verified Jul 2026.
Visit Mailchimp · Official pricing page
Free tier: Free plan: up to 250 contacts, 500 emails/month (250/day)
Mailchimp plans compared
| Plan | Monthly | Billed annually | Limits |
|---|---|---|---|
| Free | Free | — | 250 contacts, 500 emails/month (250/day cap), basic templates |
| Essentials | $13/mo | — | From $13/mo — 500 contacts, 5,000 emails/month (10x contacts), A/B testing |
| Standard | $20/mo | — | From $20/mo — 500 contacts, 6,000 emails/month (12x contacts), automation |
| Premium | $350/mo | — | From $350/mo — 10,000 contacts, 150,000 emails/month (15x contacts) |
Pricing scales with contact count; listed prices are starting tiers. Send limits are multiples of contacts (Essentials 10x, Standard 12x, Premium 15x). Seat limits: Free 1, Essentials 3, Standard 5, Premium unlimited.
Stacks that use Mailchimp
- Collect waitlist emails — Build your list before you build your product. Ready in minutes.
- Host and sell an online course — Turn what you know into a course people can buy. Structured, paid, and managed.
Mailchimp pricing FAQ
Does Mailchimp have a free tier?
Yes. Free plan: up to 250 contacts, 500 emails/month (250/day)
How much does Mailchimp cost?
Paid plans start at $13/month on the Essentials plan (From $13/mo — 500 contacts, 5,000 emails/month (10x contacts), A/B testing).
How up to date is this Mailchimp pricing?
We last verified it in Jul 2026 against Mailchimp's public pricing page. Tool pricing changes often — always confirm on the official pricing page before committing.